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Queen’s University: Sales Enablement & Analytics

Learn how to use data, tools, and technology to drive productivity and set yourself apart as sales leader.

Sales Enablement & Analytics
6 weeks
4–6 hours per week
Self-paced
Progress at your own speed
Free
Optional upgrade available
Sales Enablement & Analytics

About this course

Skip About this course

Organizations today have an influx of data which when used effectively can derive actionable insights for both the sales organization and their clients. Today's sales leadersneed to systematically increase their sophistication in leveraging data, tools and domain expertise to provide customized insights, consulting and guidance to their strategic customers.

In this course, you will explore concepts covered in the previous courses within the Enterprise Sales professional certificate, but through the lens of the tools and technologies which enable data-driven decisions. Using the appropriate tools and technologies will permit sales representatives and managers to create value for their clients, ultimately increasing customer satisfaction and likelihood of long-term client retention.

At a glance

  • Institution: QueensX
  • Subject: Business & Management
  • Level: Introductory
  • Prerequisites:

    QBUS 501x - Enterprise Selling
    QBUS 502x - Strategic Account Management

  • Language: English
  • Video Transcript: English
  • Associated programs:
  • Associated skills: Data-Driven Decision-Making, Enterprise Sales, Sales, Consulting, Sales Enablement, Customer Satisfaction, Customer Service

What you'll learn

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Upon successful completion of this course, the student should be able to:

  • Define tools which can be used to improve and optimize sales productivity
  • Consider a variety of different data sources which could be utilized to affect the creation of their sales strategy.
  • Develop communication that will foster the gathering of effective data which can be utilized to improve client relationship, increase sales, and streamline processes.
  • Review existing sales processes and identify pain points which can be improved by the use of technology

This course is part of Enterprise Sales Professional Certificate Program

Learn more 
Expert instruction
3 skill-building courses
Self-paced
Progress at your own speed
5 months
4 - 6 hours per week

Ways to take this course

Choose your path when you enroll.

Verified Track

Audit Track

Price

$189 USD

Free

Access to course materials

Unlimited

Limited

Expires on Nov 9

World class institutions and universities

edX support

Shareable certificate upon completion

Graded assignments and exams

Read our FAQsin a new tab about frequently asked questions on these tracks.

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