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HECMontrealX: UX Research

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In this MOOC you will learn how to connect with users at every step of a digital product’s life and how to develop empathy and recognize insights that will nourish the design and evaluation processes.

UX Research
6 semanas
6–9 horas por semana
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Comienza el 29 mar

Sobre este curso

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You’re curious about user experience (UX) but don’t know where to begin? This is the course for you! UX Research is what turned design into UX Design and evaluation into UX evaluation. In short, what makes UX, UX!

In this MOOC, you will learn to collect user information throughout the digital product’s development. From interviews, observation and cultural probes, to running surveys and reading web analytics, you will learn the most current UX data collection methods.

Seeing the product through the eyes of your users operates a paradigm shift with lasting impact. A good UX has been recognized to be profitable for organizations, consequently, UX Research expertise is a highly sought-after skill in business organizations.

No previous knowledge needed. Join us as you start your UX journey, through the UX Design and Evaluation MicroMasters, or as an individual course.

De un vistazo

  • Institución: HECMontrealX
  • Tema: Ciencias sociales
  • Nivel: Intermediate
  • Prerrequisitos:

    None.
    But if you are engaged in the MicroMasters in UX Design and Evaluation , we very strongly recommend that do the Introduction to UX course (UXe01x.1) before doing this one.

  • Idioma: English
  • Transcripción de video: English
  • Programas asociados:
  • Habilidades asociadas:User Experience, Web Analytics, New Product Development, Curiosity, Data Collection, User Information, Empathy, User Experience Design (UX), UX Research, Research, Optometry

Lo que aprenderás

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  • Thorough knowledge of all user data collection in an IT project,
  • User research methods and process,
  • Internal, external, primary, and secondary data sources,
  • Purpose, pros & cons of qualitative and quantitative UX methods,
  • User interview, focus group, observation, surveys, analytics, physiological data collecting, card sorting, to user testing and A/B testing,
  • Collected data analysis to extract pertinent insights.

Preguntas frecuentes

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When will the course be available?

UX Research will be available in February 202I. In early Fall 2021, we will receive the first full-program cohort for the MicroMasters in UX Design and Evaluation.

How often is this course offered?

The UX Research course will be available year-round.

Which institution issues the verified certificate?

Certificates are issued by edX under the name of HECx and are delivered online through edx.org.

Do I need to be enrolled in the MicroMasters in UX design and Evaluation to be able to take this course?

No. This course is open to all on its own. It can be taken for audit or verified certification.

May I take this course even though I haven’t taken the one preceding it in the MicroMasters?

We strongly recommend learners take the Introduction (UXe01x.1) and UX Research (UXe01x.1) courses before any of the other courses. Then, learners are welcome to go through the courses in the order that best suits them.

Who is the MicroMasters program intended for?

The all the courses of the UX Design and Evaluation MicroMasters program are intended for those who have completed a bachelor’s degree or have a minimum of 2 years of work experience in a UX-related business environment. Recommended education or work experience in IT, engineering, design, business, BI, project management, psychology, cognitive sciences and statistics, or equivalent.

Do I need to complete the on-campus Master’s degree to get a job in UX?

No. The UX Design and Evaluation MicroMasters program will teach you enough to get at least an entry-level job in UX (depending on your own background), without having to complete the on-campus Master’s degree.

Does completion of this MicroMasters program guarantee admission to the HEC Montréal Master’s degree program?

No. The learner will need to complete the application process to HEC Montréal in order to be considered for M.Sc. in UX program. For more information visit: https://www.hec.ca/en/programs/masters/master-user-experience/index.html

Besides the seven UX Design and Evaluation MicroMasters program courses, are there any other requirements in order to be eligible for the HEC Montréal Master’s degree?

Yes. You need to be admitted to the Master’s program. The MicroMasters program certificate does not guarantee admission. The Learner will need to complete the application process to HEC Montréal.

¿Quién puede hacer este curso?

Lamentablemente, las personas residentes en uno o más de los siguientes países o regiones no podrán registrarse para este curso: Irán, Cuba y la región de Crimea en Ucrania. Si bien edX consiguió licencias de la Oficina de Control de Activos Extranjeros de los EE. UU. (U.S. Office of Foreign Assets Control, OFAC) para ofrecer nuestros cursos a personas en estos países y regiones, las licencias que hemos recibido no son lo suficientemente amplias como para permitirnos dictar este curso en todas las ubicaciones. edX lamenta profundamente que las sanciones estadounidenses impidan que ofrezcamos todos nuestros cursos a cualquier persona, sin importar dónde viva.

Este curso es parte del programa UX Design and Evaluation MicroMasters

Más información 
Instrucción por expertos
7 cursos de nivel universitario
A tu ritmo
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10 meses
6 - 9 horas semanales

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